All ROI Calculators
FMCG Distributor with Field Sales

Optimize your agents' routes and increase sell-out

Companies with digital solutions: +12% sales, -60% visit costs, -38% logistics expenses.

CRMSales OrdersOMSFleet ManagementWMSBIAI Forecasting

FMCG Field Force Parameters

20
600
7
55%
€200
€15
4%

+0

Extra visits / year

€0

Additional revenue / year

€0

Total impact / year

0%

Estimated ROI

Financial impact

Revenue from additional visits1.056.000 EUR
Visit cost savings (-60%)302.400 EUR
Order rate lift (+10%)369.600 EUR
Reduction in returns/complaints96.096 EUR
Fleet savings (fuel+overtime)12.000 EUR
Total annual impact1.836.096 EUR

Field force performance

Actual vs. with CRMconnect CRM + Fleet

Operational risk (lower = better)

Savings distribution

Revenue from additional visits58%
Visit cost savings (-60%)16%
Order rate lift (+10%)20%
Reduction in returns/complaints5%
Fleet savings (fuel+overtime)1%

Cost vs. Impact

Annual License8.988 EUR
Implementation7.000 EUR
Total Year 115.988 EUR
Annual Impact1.836.096 EUR
1month payback

🟢 Fast Payback

Estimated ROI

0%

Before vs. After CRMconnect Field Sales FMCG

Without digitalization

  • ✗ Random routes, 7 visits/day
  • ✗ Phone orders, 4% errors
  • ✗ Opaque sell-out, no shelf data
  • ✗ Paper/WhatsApp Reporting

With CRMconnect

  • ✓ Optimized routes, +2 visits/day
  • ✓ Digital orders with catalog, zero errors
  • ✓ Sell-out tracking, AI Forecasting
  • ✓ Mobile app with instant GPS check-in

Increase sell-out with the same team

+9.600 visits/year, 1.056.000 EUR additional revenue.

Results are indicative estimates based on the data you enter and do not constitute a contractual guarantee of performance or savings.

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A field sales force can produce more with the same people. I calculated the money sitting in routes and visits.

Frequently asked questions

FMCG Distributor with Field Force - FAQ

How we optimise agent routes and grow sell-out at shelf.