CRM by industry

Smart Operations for Agribusiness and Crop Inputs

CRMconnect for agribusiness manages farmer relationships through seasonal cycles. Field agents access real-time history, balances, and stock availability on-site, while seasonal orders are planned in advance and dispatched from the optimal warehouse. Critical credit limits and payment deadlines are verified automatically before any order is confirmed.

What hurts today in agribusiness

  • Seasonal orders estimated by memory rather than historical data
  • Field agents lack visibility into client balances and credit limits
  • Distributed stock across multiple warehouses is difficult to allocate
  • Farmer communication is scattered across personal mobile phones

Data-Driven Seasonal Planning

Historical order data per farmer and crop type reveals exactly what will be purchased and when. Agents hit the field with specific account lists and objectives, moving away from fragmented personal notes.

  • Field agent management with scheduled visits and KPIs
  • Customer order history used for precise seasonal forecasting
  • Multi-warehouse stock visibility and automated allocation
  • Automated alerts for overdue payments and credit limits

Centralised Communication, Not Personal Phones

WhatsApp logs and SMS confirmations remain attached to the customer account. This ensures the relationship with the farmer stays within the company, even if an agent leaves.

Native ERP Connectivity

Confirmed orders, invoicing data, and stock levels synchronise via API with your existing ERP, such as SAP Business One or Microsoft Dynamics 365, eliminating manual double entry.

Recommended modules for agribusiness

Sales Team Management

Manage your sales team from a single platform: track activity, KPIs, and individual performance. Drive commercial productivity.

See the module for agribusiness →

360-Degree Customer Profile

Every customer detail-history, orders, communication, and documents-available in a single unified view.

See the module for agribusiness →

Inventory & Warehouse Management

Track products accurately with real-time updates, automated replenishment alerts, and full stock traceability.

See the module for agribusiness →

WhatsApp CRM Integration

Connect WhatsApp with your CRM for fast, centralised customer interactions, managed directly from the customer profile.

See the module for agribusiness →

CRM SMS Alerts & Notifications

Automate SMS communication with clients and teams, triggered by real-time actions within the CRM.

See the module for agribusiness →

ERP/WMS API Integration

Establish a bidirectional connection with your ERP and WMS for complete operational data synchronisation.

See the module for agribusiness →

Frequently asked questions

Can field agents work directly from their mobile devices?
Yes, the mobile app is designed specifically for field visits, real-time ordering, and instant reporting.
Can I check a client's balance before confirming an order?
Absolutely. Outstanding balances and credit limits are synced from the ERP and verified automatically during the order entry process.
Is the communication history with the farmer preserved?
Yes, all interactions including WhatsApp messages and SMS alerts are logged directly within the client file for full transparency.

Plan the Season with Data, Not Guesswork

Start your 14-day free trial and centralise your farmers' order history today. No credit card required, pricing from 12 EUR per user.